Solutions
Website, SEO and ads
You want more booked calls. We build the site, SEO, and ads that bring buyers in, then wire lead capture into the CRM you already run.
What we do
We build your site, set up SEO, run your ad campaigns and connect lead capture to your CRM, so new enquiries arrive where your team already works. The same team handles everything from your Google Business listing to the follow-up emails.
- Rank for the searches your customers type
- Turn site visitors into booked calls
- See which channel produced each lead
- Run site, SEO, and ads from one dashboard
- Work with one team for the whole setup
- Review lead numbers with us each month
What is included
The scope we agree with you draws from these.
Digital foundation
Your website, hosting, and Google profile, built and live
Custom website design and development · Mobile-responsive optimization · SSL security and hosting setup · Google Business Profile optimization · Social media profile creationTraffic generation
SEO, Google Ads, and content that bring buyers to the site
SEO strategy and implementation · Google Ads campaign management · Social media advertising · Content marketing program · Local SEO optimizationLead conversion
Forms, landing pages, and follow-up that turn clicks into calls
Lead capture forms and landing pages · Email marketing automation · CRM integration and setup · Follow-up sequence creation · Conversion rate optimizationGrowth optimization
Monthly reviews and A/B tests
Monthly performance analysis · Strategy optimization meetings · A/B testing implementation · ROI tracking and reporting · Scaling recommendations
How the work runs
The usual order of work, and how long each step takes.
- 01
Discovery & strategy
We learn your business, goals and competitors, and write a plan.
1-2 weeks - 02
Foundation building
We build your website, update your Google Business Profile and set up tracking.
2-4 weeks - 03
Traffic generation
We start SEO work, paid campaigns and content.
2-3 weeks - 04
Lead conversion
We add lead capture, follow-up emails and the CRM connection.
1-2 weeks - 05
Optimization & scale
We track results, adjust campaigns and put more into what works.
Ongoing
What we measure
- Website traffic
- Tracked monthly
- Leads
- Tracked by source
- Conversion rate
- Tested and adjusted
- Revenue
- Varies by business
Questions
How long before I see results?
Ads can bring traffic within days of launch. SEO usually takes months, depending on your market and where the site starts. We report monthly so you can see what is changing.
Who does the work?
One team builds and runs the site, SEO, ads and lead capture, connected to the CRM and tools you already use.
What's included in the engagement?
Whatever the scope lists: website maintenance, SEO, ad management, content, lead capture, regular reviews and support. We agree the scope with you before work starts.
Can we adjust or wind down the engagement?
Yes. Scope and cadence are agreed up front, there is no lock-in contract, and you keep everything we build.
How we work
How a change reaches production
The same five gates for our own products and for yours. Nothing reaches your customers on the strength of a demo.
- 01 · Isolate
Its own branch and workspace
Every change starts in a separate copy of the code, so work in progress never touches what is live.
git worktree add .worktrees/your-change - 02 · Build
Engineers with AI agents
Agents write and test code beside us. They hold no passwords: every call they make goes through our gateway, which checks it and logs it.
agent → gateway → policy · audit · call - 03 · Prove
Evidence, then review
Tests, before-and-after screenshots of the running app, then independent reviewers. It does not move on until no serious finding is left.
review: 0 high · 0 medium → pass - 04 · Ship
Deployed and checked live
The pipeline builds and deploys. Then we check the running service itself, not just a green build.
replicas 1/1 · image sha matches · health 200 - 05 · Watch
Checked every night
Each integration we run is tested against its provider every night, so a changed API is caught before your team notices.
nightly: each integration vs its provider