Beauty and wellness
Websites and booking for salons and spas
Online booking, appointment reminders and service pages that link into the booking system you already use.

What we build
What a salon needs
Online booking
Clients book online at any hour, with SMS and email reminders and staff schedules in one calendar.
Client records
History, preferences and notes for each client, with rebooking reminders.
Loyalty rewards
Points and member perks for clients who come back.
Retail and products
Product sales in the salon and online, with gift cards.
Portfolio and social
Galleries of your work and links to your social accounts.
Reporting
Booking and sales reports by service, staff member and hour.
How it runs
From a search to a regular client
Booking from any page, reminders that cut no-shows, and a rebook nudge when it is time again.
Example run
- Google Maps → Online booking → Reminder, then visit → Review request
- Instagram → Online booking → Reminder, then visit → Rebook reminder
- Service page → Online booking → Reminder, then visit → Product order
Running now
The same systems, running on software we built
Business SystemsButlerCRM
ButlerCRM keeps contacts, deals, email, calendar and tasks in one workspace that updates live for everyone in it. We rebuilt it on Elixir/Phoenix so changes appear for the whole team as they happen.
Read the case study
Business SystemsNexusDialer
NexusDialer puts outbound calling, the contact record and a personal AI assistant on the same screen, on the web and on the phone. It is our own contact-center product and is being built out now.
Read the case study
Sales & MarketingOverwatch
Overwatch shows how a site is found in classic search, in AI answers and on the local map, then proposes the fixes. Nothing it proposes reaches a live site until a person approves it.
Read the case study
FAQ
Questions
01Do you have experience in my specific industry?
02How do you handle industry-specific regulations?
03Can you integrate with industry-specific software?
04What results can businesses in my industry expect?
How we work
How a change reaches production
The same five gates for our own products and for yours. Nothing reaches your customers on the strength of a demo.
- 01 · Isolate
Its own branch and workspace
Every change starts in a separate copy of the code, so work in progress never touches what is live.
git worktree add .worktrees/your-change - 02 · Build
Engineers with AI agents
Agents write and test code beside us. They hold no passwords: every call they make goes through our gateway, which checks it and logs it.
agent → gateway → policy · audit · call - 03 · Prove
Evidence, then review
Tests, before-and-after screenshots of the running app, then independent reviewers. It does not move on until no serious finding is left.
review: 0 high · 0 medium → pass - 04 · Ship
Deployed and checked live
The pipeline builds and deploys. Then we check the running service itself, not just a green build.
replicas 1/1 · image sha matches · health 200 - 05 · Watch
Checked every night
Each integration we run is tested against its provider every night, so a changed API is caught before your team notices.
nightly: each integration vs its provider